Sales Team Rewards: Explore New Trends

A small bonus check or a weekend getaway for two in Normandy are gifts that will always appeal to your sales force. But as we have already explained, human factors also come into play to motivate your teams and thank them for their efforts. Here’s a quick look at the new trends in sales team rewards.

Start by Revisiting Your Classics

Money is always a valued reward because it allows the salesperson to directly see their purchasing power increase, just like gift vouchers, whose flexibility and ease of implementation appeal to many companies. As for short trips and weekends, they are just as attractive because they offer your sales team the opportunity to share a moment with their loved ones. But what if the real reward wasn’t there? What if the “common” nature of these incentives eventually tired out your sales force?

Think Extraordinary and Originality

For your sales team to keep a truly good memory of your reward, it’s better to reward them in an unconventional way that will leave a lasting impression in the long term. Show that you’ve put thought into it and haven’t just applied the usual carrot and stick methods, without considering that they deserved even better. For your team to feel recognized, you need to show them that they are unique and therefore deserve an exceptional reward. Look further to offer rewards that align with the values you wish to convey and your internal culture, in order to foster your sales team’s attachment to the company.

Focus on Experience Rather Than Price

No need to spend more to motivate more. Your sales team will remember an experience more than the amount you spent on the reward: they will sometimes be more grateful for you having made an impression on them. Furthermore, a unique experience shared with their peers and you, thanks to you, will significantly increase the sense of belonging to the company, which is itself a source of performance. A moment or a project to experience together rather than a material gift is THE current trend.

The Sales Challenge in 2019: The Essential Guide to Engage Your Sales Force to Download Here

Remember these trends when choosing your future rewards for collective successes, incentives, or sales contests, in order to better thank and thus better retain your sales team.

Have you identified other trends you’d like to share with us? Comment below!