Masterclasses
Masterclasses in Managerial Excellence
Leaders, recognized experts and singular personalities come and share with you their vision of tomorrow’s company.
Join us every Thursday at 11:30 a.m. for inspiring discussions, and leave with an action to implement, a testimonial from a leader who has broken new ground and opened up new possibilities, or just a quote to re-engage your team from Monday!
Our most-watched masterclasses
Replay – Our top 4 masterclasses
10 March 2022 44:54 Leadership From Bankruptcy to Global Leadership: Hubert Joly’s ‘Human Magic’
Guest
Hubert Joly | CEO @ Best BuyHost
Roland Massenet | CEO Incenteev @ IncenteevUsing human magic as a driving force to become a global leader is the feat that Hubert Joly, a professor at Harvard, told us about when discussing his rescue of Best Buy. How, in practical terms, do you turn around a company on the brink of bankruptcy while incorporating kindness, fulfillment, and the search for meaning?
We talked about Feedforward, Darth Vader, Love Brand…
Hubert Joly’s favorite quote: “Work is love made visible” Khalil Gibran
6 June 2024 43:57 Leadership Leaders in times of crisis – General Vincent Desportes
Guest
Vincent Desportes | Former Managing Director @ L'École de GuerreHost
Roland Massenet | CEO Incenteev @ IncenteevReinventing leadership in the face of uncertainty was the challenge presented by General Vincent Desportes during our Masterclass.
He shared his experience of crisis management and strategic issues, emphasizing the importance of decision-making in the face of adversity and complexity in today’s world.
How to remain a strong leader while cultivating humility and resilience? We talked about authentic leadership, strategic resilience, and the art of deciding in the face of uncertainty…
General Vincent Desportes’ favorite quote: “When in doubt, decide.”
28 January 2021 54:55 You will rediscover management
Guest
Olivier Sibony | Professor @ HEC ParisHost
Roland Massenet | CEO @ IncenteevOlivier Sibony comes to give us scientific and cognitive keys to help us make better decisions.
6 May 2020 57:33 Manage Aggression in Negotiations
Guest
Christophe Caupenne | N/A @ N/AHost
Roland Massenet | N/A @ IncenteevInterview with Christophe Caupenne, one of the biggest French negotiating authorities and author of fascinating books on the subject, “Negotiator in the Raid”, or even “Small Guide to Counter-manipulation”. Christophe Caupenne was for 11 years the chief negotiator of the Raid, an elite unit of the national police force and took part in more than 350 operations of madmen, hostage-taking, mutinies, kidnappings in France and abroad. He is now the head of several companies, including Caupenne Conseil, and supports business leaders on subjects as diverse as negotiation, crisis management, communication and influence. The 3 main points covered during this webinar : 1. Understand what generates aggression in a negotiation 2. Understanding behavioral dysfunctions 3. The 3 management or bypass strategies
Articles
Summaries and essentials
Our articles
Managing in the Responsible Digital Age: Restoring Meaning to Technology – Gaël Giraud
AI, Data, Algorithms: Gaël Giraud Invites Us to Build Responsible Digital Technology Serving Humanity
The 5 Reasons for Declining Workplace Engagement and How to Fix Them According to the 2025 Gallup Study
Explore the factors behind declining workplace engagement and effective solutions to improve motivation through the Gallup study
How to Stay the Course in the Storm – Philippe Brassac
Leadership in Times of Crisis: How to Stay the Course Through Vision, Resilience, and Transparent Communication? - Philippe Brassac
Operational Optimism at Work – Jean-Luc Hudry
Learn how Jean-Luc Hudry uses operational optimism to turn adversity into team strength, using facts, discipline, and real-world success
From the linear economy to the performance economy, with François-Michel Lambert
Leadership in Times of Crisis: How to Stay the Course Through Vision, Resilience, and Transparent Communication? - Philippe Brassac
KPIs and Metrics to Measure the Success of a B2b Loyalty Program
Discover the 7 KPIs of a B2B loyalty program — from ROI to engagement — to drive performance and growth.
Leadership and Uncertainty: Guiding When Everything Changes – Gianmarco Monsellato
Leadership in uncertainty transforms the company: strategy, meaning, and adaptation at the heart of the challenges.
The Invisible People of the Élysée – Emery Dolige
Discover Emery Dolige’s insights on the invisible people of the Élysée: management, leading by example, recognition, and collective performance
Incenteev Masterclasses





